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Brisbane Music Trail set to spark music revolution for Brisbane

Minister for Tourism, Innovation and Sport and Minister Assisting the Premier on Olympics and Paralympics Sport and Engagement The Honourable Stirling Hinchliffe

Tourism Minister Stirling Hinchliffe with Arts Minister Leeanne Enoch, Joel Edmonson from QMF, Kris Stewart QMusic, Louise Bezzina Brisbane Festival.

  • Brisbane is on song for September to be Australia’s epicentre for music lovers
  • Brisbane Music Trail, BIG SOUND and Brisbane Festival band together in a historic first.
  • The Avalanches and Grove Armada headline Brisbane’s Sweet Relief! concert

The first Brisbane Music Trail is set to spark a new wave of music making and audience growth by staging Australian exclusives and bringing together the state’s premier arts and cultural events to deliver a super September of music.

With its debut, Brisbane Music Trail will bring to Brisbane an Australian exclusive on 16 September with Sweet Relief! featuring some of the best dance, electronic and live acts from Australia and around the world including The Avalanches and Groove Armada.

Queensland Music Festival, which delivers the Trails, has banded together with two other premier music and cultural festivals BIG SOUND and Brisbane Festival to deliver a month of amazing music in Brisbane.

The Brisbane stop on the 2023 Queensland Music Trails program is supported by the Queensland Government’s $20 million investment which is designed to deliver increased tourist visitation numbers, support entertainment and hospitality jobs and boost local economies.

The Queensland Music Trails are a unique musical offering that showcases a vast array of music in stunning locations across Queensland. Already in 2023, the Queensland Music Trails have visited stunning locations across Queensland with four trails in the Outback, Southern Queensland, Scenic Rim and Mackay.

Last weekend the Reef Trail featuring Busby Marou performing at Cape Hillsborough Beach at Mackay was a sellout with more than 1200 people attending the two concerts on a remarkable beach setting – a quintessential Queensland experience.

Quotes attributable to Tourism Minister Stirling Hinchliffe:

“Brisbane is the place to be this September for music lovers, with Sweet Relief!, Brisbane Festival and BIGSOUND all combining to create what will be an unforgettable music event, that will only get bigger and better over time.

“Queensland Music Trails has stepped up to create an iconic music experience for Brisbane this spring, developing an exciting new opportunity to bring more visitors to the region.

“The Palaszczuk Government’s investment of $20 million in Queensland Music Trails, will help position Brisbane as a leading destination for music events, boosting our visitor economy and supporting good Queensland jobs.”

Quotes attributable to Arts Minister Leeanne Enoch:

“Queensland Music Festival’s Brisbane Music Trail is an exciting addition to Queensland’s cultural calendar and shines a light on Brisbane as a hub for dynamic and innovative music events and a drawcard for Queenslanders and visitors to the state.

“The Brisbane Music Trail is being realised through an innovative partnership between leading Queensland arts companies, Queensland Music Festival, Brisbane Festival, and QMusic to bring together world-class home-grown and impactful events in a collaboration that firmly puts Brisbane on the map as a music city.

“The Trail provides an important cultural tourism boosting platform that celebrates our brilliant artists alongside major national and international talent in new live music events like Sweet Relief, across Brisbane Festival’s diverse and rich month-long music programming, and as part of the iconic BIGSOUND music industry conference and showcase.

“The Queensland Music Trail initiative amplifies Queensland’s reputation for delivering outstanding live music events as we look to celebrate our unique arts and cultures on the global stage ahead of the Brisbane 2023 Olympic and Paralympic Games.”

Quotes attributable to Joel Edmondson, CEO and Creative Director, QMF

“‘The Brisbane Music Trail is a month-long celebration of the unique and vibrant live music culture of our city.

“We want to carve out the month of September as the time every year that people from around Australia and the world come to Brisbane to experience a diversity of world-class, homegrown events and venues that can’t be enjoyed anywhere else.

“It’s thrilling to be able to partner with our finest arts, culture and entertainment organisations to deliver this massive program.”

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