- Taste WA 2024 inbound trade mission promotes Western Australian produce including red meat, seafood and wine to international markets
- Week-long program to connect overseas buyers with 95 local food and beverage producers
The Cook Government is supporting Western Australian food and beverage producers to connect with international buyers as part of a week-long trade mission called Taste WA.
Nineteen premium food and non-alcoholic beverage buyers as well as 12 fine wine buyers will tour the Perth metropolitan area, the South West including Margaret River and the Great Southern, to learn more about WA’s premium food and beverage offerings.
The mission includes buyers from China, Japan, United Kingdom, Singapore, Thailand, South Korea, United Arab Emirates, Vietnam, Malaysia and Taiwan.
Activities throughout the week include regional visits to farms and wineries, and paddock-to-plate experiences.
In conjunction with Taste WA, a Cambodian food importer of meat, seafood and dairy will also meet with local food producers.
The visit is hosted by the Department of Primary Industries and Regional Development, Chamber of Commerce and Industry WA, Great Southern Development Commission, South West Development Commission, Austrade and Wines of Western Australia, with the support of the Department of Jobs, Tourism, Science and Innovation – Invest and Trade Western Australia.
Previous Taste WA missions have resulted in meat, chicken and dairy exports to Singapore, premium Margaret River wines to Vietnam and several value-added premium products to the United Arab Emirates.
As stated by Agriculture and Food Minister Jackie Jarvis:
“WA is known for its mining exports, but our State is also an agricultural powerhouse.
“We produce some of the finest quality meat, fruit, vegetables and grain in the world and the Cook Government is working tirelessly to unlock new trade opportunities for our primary producers.
“Taste WA provides a unique opportunity for 95 local producers to connect with overseas buyers and we know an increased demand for our products means a stronger local economy.”
As stated by Regional Development Minister Don Punch:
“Trade missions provide a great platform for WA producers to develop and build business relationships and explore opportunities to work with buyers towards the supply of high-quality products internationally.
“Visits to the Swan Valley, South West including Margaret River, and Great Southern regions will allow buyers to experience our pristine environment and connect with our producers through business matching events, farm and winery visits and unique paddock-to-plate experiences.”
