15 April 2019
As customers become more aware of the effect their clothing choices have on the workers who make them, Sanwar Ali is testing his business idea, Ethical Tee, through the Liverpool Pop Up program.
“The inspiration behind Ethical Tee is to stop the downward spiral of cheaper and cheaper T-shirts, giving less and less to the people who make them,” Mr Ali said.
“It’s about being fair and ensuring that workers are going to get a living wage. It’s also about environmentally sustainable production, using less water.”
Ethical Tee will sell T-shirts at its pop up store in Northumberland Arcade, as well as taking orders for custom shirts.
“We’ve been doing a few orders of 10 to 100 pieces,” Mr Ali said.
“We want to target businesses, as well as young people out in the suburbs. People can come into the store or order online at ethicaltee.com.”
Liverpool Mayor Wendy Waller said the Liverpool Pop Up program gave locals a chance to test their business idea in a shop in Northumberland Arcade for peppercorn rent.
“We’re pleased to be able to offer a great start to local businesses,” Mayor Waller said.
“These shops stood vacant before the Liverpool Pop Up program and we’re keen to see how these businesses develop and bring people into the arcade.”
